TrueTone uses pH-reactive technology to read your body's unique chemistry and bloom into your one-of-a-kind perfect shade in 30 seconds. No more guessing. No more wrong colours.
I threw out my entire lipstick collection after one use. This is the only shade I'll ever need.
Jessica L.
My lips have never felt this soft. It's like wearing lip balm but with the most beautiful colour.
Susan M.
Everyone keeps asking what lipstick I'm wearing. I love telling them it's made by my own body!
Sofia R.
NOVELIA HelloKiss — pH Adaptive Lipstick1
NOVELIA HelloKiss — pH Adaptive Lipstick1
💄 Perfect custom shade in 30 seconds
💧 Hydrated, soft & fuller-looking lips
🌸 Look confident & years younger
✅ 30-day money-back guarantee
Only a few items left
Couldn't load pickup availability
30-Day Money Back Guarantee
Problem/Solution
Problem/Solution
Tired of buying lipsticks that look wrong on you? NOVELIA HelloKiss reads your body's natural pH to create your perfect shade in seconds — no more guessing, no more wasted money.
How It Works
How It Works
Step 1: APPLY - Swipe the crystal-clear formula across your lips like any lipstick
Step 2: TRANSFORM - Watch as it reacts with your pH to bloom into your custom colour
Step 3: GLOW - Enjoy your perfect "my lips but better" shade all day long.
Core Ingredients
Core Ingredients
Petrolatum & Mineral Oil — Lock in moisture and keep lips soft all day.
Beeswax — Natural barrier protection against dryness.
Vitamin E — Repairs and nourishes delicate lip skin.
Hyaluronic Acid — Plumps and deeply hydrates.
24K Gold (trace) — Antioxidant finish for a luxe, healthy glow.
Shipping & Returns
Shipping & Returns
Our delivery time is 2-9 days, with tracking information provided via email once your order has shipped.
We stand behind our products 100%, which is why we offer a "money back guarantee". 30 days after receiving the product you have the right to return it.
For any queries or assistance, please contact our customer service team at info@mynovelia.com
I threw out my entire lipstick collection after one use. This is the only shade I'll ever need.
Jessica L.
My lips have never felt this soft. It's like wearing lip balm but with the most beautiful colour.
Susan M.
Everyone keeps asking what lipstick I'm wearing. I love telling them it's made by my own body!
Sofia R.
Over 25,000 People Love Novelia
Tired of lipsticks that look wrong on you?
Your Lip Transformation
Results based on a 4-week consumer study. Individual results may vary.
Powerful Lip Science
- pH-reactive formula reads your body chemistry and creates your one-of-a-kind shade in 30 seconds
- Hyaluronic acid, vitamin E, shea butter, and 24K gold packed formula
- Lightweight, fragrance-free, and comfortable to wear all day with zero effort
The lipstick that learns your lips.
Key Feature of NOVELIA HelloKiss
Before & After: The Eye Patch Transformation
See real before-and-after shots from customers who experienced smoother, brighter under-eyes. These images showcase the power of microneedles and potent actives working together for visible results.
Ready for Your Perfect Shade?
Discover the lipstick that was made for your lips. Add NOVELIA HelloKiss to your routine and find your colour today.
Frequently Asked Questions
Natural pH-reactive botanicals safely used in cosmetics for decades. Dermatologist-tested, vegan, cruelty-free, free from parabens and phthalates.
Yes. Formulated with shea butter, jojoba oil, and vitamin E to actively hydrate. It's closer to a tinted balm — lips stay soft all day.
The pH-adaptive formula reacts with your body chemistry to create a shade that naturally complements your skin tone.
Colour develops in 30 seconds and lasts 6–8 hours. Water-resistant, won't transfer onto cups, and fades evenly.
The hydrating, glossy formula plumps and smooths rather than settling into lines. Hyaluronic acid minimizes fine lines.
Covered by a 60-day money-back guarantee. Less than 1% of customers request a return.
Yes! One swipe gives a natural tint. Apply 2–3 layers to intensify from office-appropriate to date-night bold without getting cakey.
We offer free standard shipping on orders over £39, with delivery in 3–10 business days. Expedited options are available at checkout.
